TP145 – Is Facebook Too Big To Fail?

Touch Point Podcast
Touch Point Podcast
TP145 - Is Facebook Too Big To Fail?

Imagine if Facebook was no longer part of your social media strategy…this is the scenario hosts Chris Boyer and Reed Smith discuss in this week’s episode. Inspired by a recent debate at a social media conference, they discuss the difficulties social media platforms face when they grow too large, and share some of the advances Facebook is making (controversial or otherwise) in the space of healthcare. They are joined by Dr. Farris Timimi, Medical Director of the Mayo Clinic Social Media Network, in which he shares his nuanced perspective on how health systems can best leverage the largest social media platform, warts and all. 

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Chris Boyer

Principal, @chrisboyer LLC  Using digital marketing, experience and UCD/CX to transform healthcare. Co-host of the touch point podcast and founder of the Touch Point Media network. 

Reed Smith

VP @jarrardinc, Advisor @MayoClinic Social Media Network and @SXSW Health & MedTech. @SocialHealthIns and @tpmnetwork founder