Healthcare Podcast Network

Feb 26, 2021

Welcome to the TPS5 for the week of Feb 26, 2021. This week: Covid vaccine websites violate disability laws, normalizing telemedicine, from frameworks to flywheels and how CVS Health is addressing black health disparities. 

Feb 26, 2021

“We will not be satisfied until we have moved those who are vaccine hesitant to being ready and...

Feb 24, 2021

In this episode, hosts Reed Smith and Chris Boyer review the state of digital advertising via a recent 2021 digital advertising trends report. They are joined by Anthony Matyjaszewski of the Network Advertising Initiative (NAI) who explains the guidelines his organization has created to help guide health systems in their healthcare marketing efforts. 

Feb 19, 2021

Welcome to the TPS5 for the week of Feb 19, 2021. This week: Meeting the challenge of AI in healthcare, Google opens its first Minnesota office, Facebook widens ban on vaccine misinformation and why healthcare workers are rejecting COVID-19 vaccines. 

Feb 17, 2021

Hosts Reed Smith and Chris Boyer discuss “engagement marketing” and sharehow the pandemic has shifted consumer engagement for all brands. They are joined by Stephen Moegling of Hailey Sault, how shares insights from their latest “Engage: 2021 Trends Report”

Feb 12, 2021

Welcome to the TPS5 for the week of Feb 12, 2021. This week: Selling wellness, why it’s hard to be a data-driven company, allowing disruption in healthcare and the importance of customer experience. 

Feb 12, 2021

As the founder of Content Marketing Institute and Content Marketing World, Joe Pulizzi helped define and advance the...

Feb 10, 2021

Hosts Reed Smith and Chris Boyer talk about the biggest question technologists face when considering digital solutions for their health systems - build vs. buy? They also discuss how health technology and consumer electronics are intersecting, and are joined by Bob Odell, President & COO at Cardiac Insight, Inc. who shares his perspective. 

Feb 10, 2021

The pandemic has greatly accelerated the adoption of telehealth, awakening clinicians and patients to its many benefits. It’s...

Feb 10, 2021

Social Media has taken over as a critical communication channel. So how has it impacted healthcare professionals?  Join...

Feb 5, 2021

Welcome to the TPS5 for the week of Feb 5, 2021. This week: Pondering the future marketing of telehealth, content marketing vs. copywriting, improving patient experience, and COVID-19 consumer insights for 2021.