Healthcare Podcast Network

Jul 10, 2020

Welcome to the TPS5 for the week of June 29-July 3, 2020. This week: the concern around COVID-19 vaccinations, reimagining a contactless patient journey, Instagram overtaking Twitter as a news source and how marketing and HR partnerships can increase your brand.

Jul 10, 2020

Welcome back to another episode of Gear In Review, hosted by Bobby Rettew and Reed Smith. This episode...

Jul 8, 2020

What is “empathy marketing” specifically and what is the best way for healthcare organizations to use it? Chris Boyer and Reed Smith explain the foundational elements needed to introduce empathy into marketing efforts and are joined by Steve Koch of Cast & Hue who shares how his agency partners with healthcare teams to use human centered design. 

Jul 3, 2020

Welcome to the TPS5 for the week of June 29-July 3, 2020. This week: imagining the redesign of the EHR, rethinking crisis management in healthcare, why our industry lags in innovation, the importance of online reviews and telemedicine fatigue. 

Jul 3, 2020

Welcome back to another episode of Gear In Review, hosted by Bobby Rettew and Reed Smith. This episode...

Jul 1, 2020

With the rise of consumerism and the introduction of a whole suite of technology, healthcare marketing organizations must evolve. In this TouchPoint podcast, Chris Boyer and Reed Smith discuss the way healthcare marketing departments are changing and Rachel Neeley from Healthgrades shares about how precision marketing is enabling organizations to focus their efforts on business results. 

Jun 26, 2020

In this episode of Gear In Review, Reed Smith and Bobby Rettew discuss the new normal and how...

Jun 26, 2020

Welcome to the TPS5 for the week of June 22-26, 2020. This week: the best approach for supporting public health measures, hospital price transparency is upheld in court, social media usage will likely normalize post-pandemic and the 4 new attributes to GMB. 

Jun 24, 2020

Video has always been an important way for organizations to communicate about their brand, services, patient testimonials and...

Jun 23, 2020

This episode of The Exam Room is a conversation with Dr. Dana Corriel, founder of SoMe Docs, one...

Jun 19, 2020

Welcome to the TPS5 for the week of June 15-19, 2020. This week: healthcare costs are preventing patients from returning to care, specialties hit hardest by the pandemic, local SEO strategies and the content marketing hierarchy of needs.