As population health strategies intersect with healthcare marketing strategies, there is also a convergence of using offline and digital strategies to engage with their care.. In this episode, hosts Reed Smith and Chris Boyer discuss how the pandemic has changed hospitals’ population health strategies and how digital is changing important outreach efforts. They are joined by Chris McReynolds, CEO of Well Source, who shares his perspective on how health systems can leverage digital to educate and motivate people to engage in healthier behavior.
Mentions from the Show:
- How COVID-19 is changing hospitals’ population health strategies
- The Essential Role of Population Health During and Beyond COVID-19
- Keep patients in focus with a digital population health solution — 4 technology pillars and 3 steps for success
- Chris McReynolds on LinkedIn
- WellSource on Twitter