In our annual “Best-of” 2021 show, hosts Reed Smith and Chris Boyer reflect back on this work-from-home year, sharing some of their most favorite topics, guests and episodes from the TouchPoint podcast and countdown listener’s top voted categories, including best episodes topic and best guest expert (Brian Gresh). 

Best Cold Open: 

• Peeps Flavored Pepsi from TP217 – Meeting the New Digital Consumer’s Expectations

Most Popular State (by Downloads): 

• Texas

Best Use of the Term “Work From Home”:

• TP229 – Do You Really Need an Intranet?

Strangest Way We Located a Guest Expert Interview: 

• Anthony Matyjaszewski of the Network Advertising Initiative (NAI) in episode TP212 – Going After the Click: the State of Digital Advertising in 2021

Most Downloaded Episode: 

• TP210 – Build vs. Buy – What’s the Right Approach for Healthcare?

Best Episode (as voted on by our listeners) – tie: 

• TP206 – A Conversation About Conversational Marketing
• TP209 – The Martech Stack of the Future: All Three Letter Acronyms?
• Reed’s Choice: TP225 – Rethinking our Marketing Strategy – May 26
• Chris’ Choice: TP228 – UX, PX and EX – User Experience Design for Healthcare – June 16

Best Episode Topic We Didn’t Record: 

• How to optimize the patient portal

Weirdest Technology From Which Our Podcast Was Played:

• Amazon Alexa

Who Would You Like to be Stranded on an Island With?

• Anyone but Reed and Chris

Best Guest Expert:

• Brian Gresh from TP206 – A Conversation About Conversational Marketing