Jul 2, 2025
Jun 25, 2025
Jun 18, 2025
Jan 29, 2020
Digital professionals in health systems are aware of the importance of accessibility and usability, but often the two...
Jan 22, 2020
For health systems, digital signage can be an important tactic to improve patient, visitor and/or staff’s experiences. However,...
Jan 15, 2020
The term “agile marketing” is gaining momentum in health system marketing suites. In this episode, hosts Chris Boyer...
Jan 8, 2020
When developing taxonomic approaches to assist with website and digital efforts, we should always strive to put users...
Jan 1, 2020
In the annual Listener Choice Awards show, hosts Reed Smith and Chris Boyer reflect back on 2019, sharing...
Dec 25, 2019
As the role of digital in health systems is evolving, we are becoming less focused on digital tactics...
Dec 18, 2019
In the 150th episode of the show, hosts Reed Smith and Chris Boyer offer a “holiday sampler platter”...
Dec 11, 2019
The use of empathy to understand your customers and users is not foreign to healthcare professionals, but (as...
Dec 4, 2019
Today’s health system marketing department often work with a number of vendors and partners to support digital efforts....