Dec 25, 2019

As the role of digital in health systems is evolving, we are becoming less focused on digital tactics...

Dec 18, 2019

In the 150th episode of the show, hosts Reed Smith and Chris Boyer offer a “holiday sampler platter”...

Dec 11, 2019

The use of empathy to understand your customers and users is not foreign to healthcare professionals, but (as...

Dec 4, 2019

Today’s health system marketing department often work with a number of vendors and partners to support digital efforts....

Nov 27, 2019

As health system social media strategies evolve and change due to internal and external factors, the need to...

Nov 20, 2019

In many health systems, the role of the digital marketing is sometimes seen as the antithesis of population...

Nov 13, 2019

Imagine if Facebook was no longer part of your social media strategy…this is the scenario hosts Chris Boyer...

Nov 6, 2019

Recorded in Orlando, Florida at the 23rd Annual Healthcare Internet Conference, hosts Reed Smith and Chris Boyer discuss...