TP273 – ICYMI: Yelp or HCAHPS: Which is Better to Measure Patient Experience?

Marketing
Marketing
TP273 - ICYMI: Yelp or HCAHPS: Which is Better to Measure Patient Experience?
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Today, there are a myriad of ways that patients can share their experiences with hospitals and health systems online. In this episode, hosts Reed Smith and Chris Boyer discuss Yelp and HCAHPS, share their differences, and how health systems should use both in the larger scheme of measuring patient experience. P.G. Porter, formerly with the Studer Group, discusses the impact consumerism is having on how hospitals can measure and solicit input from their customers.

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Chris Boyer

Principal, @chrisboyer LLC  Using digital marketing, experience and UCD/CX to transform healthcare. Co-host of the touch point podcast and founder of the Touch Point Media network. 

Reed Smith

VP @jarrardinc, Advisor @MayoClinic Social Media Network and @SXSW Health & MedTech. @SocialHealthIns and @tpmnetwork founder

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