Feb 26, 2020
Feb 19, 2020
Feb 12, 2020
Jul 18, 2018
This week, hosts Chris Boyer and Reed Smith are joined by content strategist expert Ahava Leibtag, President of...
Jul 11, 2018
Typically, in hospitals and health systems, there is an organizational divide that exists between marketing/communications and government relations...
Jul 4, 2018
Everything online is absolutely measurable. Because of this, the often mistaken belief is that once you launch a...
Jun 27, 2018
In this episode hosts Chris Boyer and Reed Smith visit a popular topic on the podcast: Artificial Intelligence...
Jun 20, 2018
Understanding the online customer journey is important to how an organization structures their digital marketing and communication efforts....
Jun 13, 2018
Twitter is an established digital platform for hospitals and health systems, but the way it’s actually being used...
Jun 6, 2018
While not typically a focus of digital marketing, it has become increasingly important for health systems to develop...
May 30, 2018
At a hospital system, the role of the digital strategist is often seen as critical to helping an...
May 23, 2018
Today, there are a myriad of ways that patients can share their experiences with hospitals and health systems...
