Jul 9, 2025

Health systems are facing a labor crisis—and technology alone won't fix it. Hosts Chris Boyer and Reed Smith explore how AI and automation can redesign healthcare work, not just replace workers. Listen now.

Jul 2, 2025

With all of the emphasis lately on developing digital experiences, it’s often overlooked that the customer experience transcends...

Jun 25, 2025

Chris Boyer and Reed Smith explore how AI is disrupting healthcare search strategies. With guest Carrie Liken, they examine the rise of generative search, the fall of keyword dominance, and what marketers must do to stay visible in 2025. Is traditional SEO still relevant?

Jun 18, 2025

Chris Boyer and Reed Smith explore whether digital is driving transformation or simply getting in the way. Guest David Norris, CEO of Affineon, shares how aligning tech with business priorities can unlock true innovation.

Jun 11, 2025

Chris Boyer and Reed Smith explore why healthcare marketing teams aren’t ready for AI-experience design—and what foundational work must happen first. Featuring Matt Cyr on closing the urgency gap and building toward real AI-driven experiences.

Jun 4, 2025

Chris Boyer and Reed Smith revisit the financial, strategic, and digital shifts reshaping healthcare’s business model. From retail disruptors to value-based care, hear what’s driving the next chapter in health system strategy. Also joined by Jeff Carr who shares his industry expertise.

May 28, 2025

Chris Boyer and Reed Smith explore how privacy laws, signal loss, and new tech have reshaped healthcare performance marketing. Featuring Aaron Burnett of Wheelhouse DMG on infrastructure, measurement, and building trust.

May 21, 2025

Reed Smith and Chris Boyer explore why classic funnel models fall short in healthcare and how modern marketers can adapt to privacy constraints, fragmented journeys, and shifting patient expectations. Featuring Aaron Mauck.