TP316 – How Does the EMR Impact Patient Experience?

Touch Point Podcast
Touch Point Podcast
TP316 - How Does the EMR Impact Patient Experience?

Healthcare digital marketers are spending more and more time focusing on improving the digital patient experience – but are they leveraging an important tool in the overall digital toolkit? In this episode, hosts Reed Smith and Chris Boyer discuss how patient engagement technologies – and most notable, the EMR – impact the overall patient experience, and share the results of a recent study outlining dramatic differences of patient portal usage in different audiences. They are joined by Sam Seering of Epic who shares ways marketers can embrace robust EMR strategies. 

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Chris Boyer

Principal, @chrisboyer LLC  Using digital marketing, experience and UCD/CX to transform healthcare. Co-host of the touch point podcast and founder of the Touch Point Media network. 

Reed Smith

VP @jarrardinc, Advisor @MayoClinic Social Media Network and @SXSW Health & MedTech. @SocialHealthIns and @tpmnetwork founder