When People Say Mean Things Online

Touch Point Podcast
Touch Point Podcast
When People Say Mean Things Online
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Reed Smith, Vice President of digital strategy at Jarrard Inc. wonders why in the world healthcare providers wouldn’t want to manage their online reputation. And then he explains how healthcare providers can manage their online reputation – things like Google and Yelp reviews. It’s hard work but worth it to avoid getting swamped by negative reviews and, worse watching patients leave for another hospital or doctor’s office.

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David Shifrin

A Left-handed PhD working in a world of right-handed MDs, David is the editorial manager at Jarrard Phillips Cate and Hancock. With over a decade of experience in research, writing and content development, he specializes in curating ideas and making technical concepts accessible to broad audiences. In short, Shifrin helps thought leaders move past jargon to present core messages in a meaningful way.

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