Leveraging Military Experience to Disrupt the Med Tech Industry

  • Dec 15, 2020
Touch Point Podcast
Leveraging Military Experience to Disrupt the Med Tech Industry
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Join us for an inspiring and informative chat with Founder & Chief Executive Officer of ImplantBase, Ethan Lauer.  Ethan provides a fascinating account of how his military background helped him impact the orthopedic medical device industry through software automation. He also shares his work with SpineHope, a nonprofit dedicated to correcting spinal conditions and improving the lives of children worldwide.

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Amy Shepherd

Amy is a seasoned marketer and communications strategist with experience in both the private and non-profit sectors. Amy spent the first part of her career working with global brands, including Abbott Labs, Boston Scientific, and Stryker Corporation, and others. She currently serves as Founder of Artemis Communications – a marketing, communications, and PR consultancy specializing in the life sciences industry.

Julie Dye

Julie is the owner of Marketing Dx, a consultancy that provides marketing communication services for organizations in the healthcare ecosystem – industry, insurers, providers – and other companies changing the world through science and innovation. She has a passion for medical devices and women’s health areas. Through the years, she led corporate communication, Marcom and PR programs for Abbott, Medtronic, Bayer, HP, and other emerging companies.

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