/
RSS Feed
In this episode, hosts Reed Smith and Chris Boyer discuss the elements of developing an inclusive digital patient experience strategy, why it matters and the impact it has on a healthcare organization. Melissa Fors Shackelford joins to share her insights in the impacts of stigma for certain populations and how inclusivity efforts in marketing and communications are most effective.
Mentions from the Show:
- People with disabilities appear in 1% of TV ads
- The Simone Biles Effect: Destigmatizing Mental Health Breaks In Athletics And Beyond
- Why ADA Compliance Matters in Health Care Marketing
- Inclusive Marketing – Disabilities
- The Business Case for Inclusive Advertising
- Melissa Fors Shackelford on LinkedIn
- Reed Smith on LinkedIn
- Chris Boyer on LinkedIn
- Chris Boyer website
- Chris Boyer on BlueSky
- Reed Smith on BlueSky
